Digital Marketing Specialist

JOB TITLE: Digital Marketing Specialist

INDUSTRY: IT and Cloud Services

LOCATION LATAM / PH / South Africa / Egypt and other countries

JOB STATUS Full Time

WORK SCHEDULE Monday to Friday, 9:00am to 6:00pm (EST)

SALARY $10 – $12 per hour

TARGET START DATE ASAP

ROLE OVERVIEW

About the Client:

The client is an elite IT Infrastructure Project and solutions provider specializing in cloud services management, helpdesk operations, and comprehensive IT support. Known for delivering high-end technical expertise, the company is currently entering an aggressive growth phase. The company is building a fully realized, top-tier international team from the ground up.

The company culture is rooted in autonomy, high performance, and trust. Management strictly avoids micromanagement, choosing instead to invest heavily in proven, self-driven professionals who take complete ownership of their domains. With a structured growth roadmap, the organization is prioritizing foundational marketing and sales hires before expanding its technical helpdesk footprint.

About the Role:

This is a high-impact, foundational position designed for a seasoned marketing professional, not an entry-level candidate. As our first dedicated marketing hire, you will be given the autonomy and budget to architect, execute, and scale the company’s entire digital marketing ecosystem.

The ideal candidate is a strategic thinker who understands how to market complex B2B professional services and IT projects (such as network installations and cloud migrations) rather than simple e-commerce or retail products.

Key Responsibilities

As our Lead Digital Marketer, you will have the autonomy to shape the digital footprint and drive tangible business growth. Your main priorities include:

• Paid Advertising: End-to-end management, optimization, optimization tracking, and scaling of high-performing Google Ads campaigns and other paid advertising strategies.
• SEO & Branding: Implementing robust SEO initiatives and driving a cohesive, digitally-focused brand presence to elevate corporate visibility.
• Social Media Strategy: Developing, executing, and managing an engaging social media marketing roadmap tailored strictly to the B2B IT, cloud, and professional services sector.
• Inbound & Growth: Designing and launching targeted inbound marketing efforts to capture, nurture, and convert high-quality corporate leads.
• ROI & Budgeting: Overseeing the marketing budget with a strict focus on tracking metrics, campaign performance, and overall return on investment.

Qualifications & Skills

• Language: Clear, fluent English (both written and spoken).
• Experience: 5+ years of proven, verifiable experience developing and implementing digital marketing strategies specifically within the IT-related industry or B2B professional services.
• Industry Focus: Deep understanding of service-based and project-based B2B marketing. Note: Pure e-commerce, retail, or product-only marketing backgrounds will not be considered.
• Education: College-educated marketing professional or equivalent high-level industry background.
• Technical Expertise: Proven track record of managing and scaling Google Ads, SEO, and corporate social media platforms.
• Work Style: Highly proactive, strategic thinker, and entirely self-managed. You know how to look at the big picture and execute the details independently.
• Requirement: Must be able to provide a portfolio of work or case studies of past successful campaigns during the interview process.
• 100% Dedicated Focus: We are looking for a committed team member interested in a long-term relationship. This role requires your absolute focus; dual employment, freelance “side-gigs,” or holding multiple jobs simultaneously is strictly prohibited and will result in immediate dismissal.
• Monitoring Tools: To ensure daily commitment, accountability, and alignment across our remote team, the company utilizes activity and time-tracking monitoring software.