New Course: Batch 1 – 4-Week Google Ads Bootcamp Cebu Face-to-Face Training with Coach Errol – May 31, 2025 – Limited Slots

Instructor: Coach Eroll brings nearly 10 years of real-world experience in Google Ads, Shopify, and WordPress. His background across technical support and digital marketing helps him break down complex topics into clear, actionable lessons. With a passion for empowering freelancers and business owners, he’s dedicated to helping you succeed in the fast-paced world of online advertising.

Start Date: May 31, 2025
Location: Unit 6, Ground Floor, NORCAL Co-working, Faustina Center, Bonifacio District, Brgy Kasambagan, Cebu City 6000
Duration: 4 consecutive Saturdays starting May 31, 2025
Time: 9:00 AM – 12 NN (3 hours per session)

Course Overview:

This face-to-face, hands-on Google Ads training is ideal for beginners to intermediate-level marketers, business owners, freelancers, and aspiring VAs who want to master the fundamentals of Google Ads and run real ad campaigns. The course combines lectures with guided practical exercises using live websites—PinoySEO.ph and SOVA.ph—to ensure students gain real-world experience.

Each session is carefully structured to build your skills progressively—from campaign setup to optimization and reporting—with the ultimate goal of helping you confidently launch and manage Google Ads campaigns that deliver results.

Key Topics Covered:

Week 1: Introduction to Google Ads + Campaign Setup

1. • Understand how Google Ads works, including Ad Auctions and Quality Score

   • Explore different types of Google Ads campaigns

2. Week 2: Keyword Research + Writing Effective Ads

   • Master keyword match types (Broad, Phrase, Exact, Negative)

   • Use Google’s Keyword Planner for SEO/VA-related services

   • Write compelling ad headlines, descriptions, and calls-to-action

3. Week 3: Budgets, Targeting, and Conversion Tracking

   • Learn to set daily budgets and bidding strategies

   • Define your audience using location and demographic targeting

   • Intro to conversion tracking using Google Tag Manager

4. Week 4: Campaign Optimization and Reporting

   • Learn how to read performance reports (CTR, CPC, Conversions)

   • Understand A/B Testing and campaign optimization strategies

**Registration and Logistics**:
– To register, checkout on this page and finish the order process.
– You need to bring your own laptop.

-Snacks are provided.

Reserve Your Slot Now!

Pay ₱1,000 reservation fee to secure a slot. The remaining balance is payable during the bootcamp.

Payment methods are GCash and BPI bank transfer.

Course Fee: ₱ 4,000

Note: The reservation fee is deductible from the enrollment fee. See our terms and conditions here.

Contact or email us at info@sova.ph for your inquiries.